Our Story

Hi, I'm Lauren! I'm a mum to my two beautiful children Judd and Isla (who you might see on our socials from time to time), and the lucky owner of Knogins.  Knogins is a proudly Australian family owned and designed label. After having my children, I was conscious about finding the right products that would stand up to the wear and tear of little fingers, without compromising on style. After much research I could see there was a gap in the market for high quality products that parents could also match their children with.

I also have a love for fashion and love trawling through magazines and the internet for looks I love to wear and dress my children in. On my travels I love to soak up the local culture and all it has to offer. This includes taking in fashion inspiration from all around the world.   So these things combined make Knogins what it is today. I love designing hats. Some of my designs are inspired from things I see on my travels, and others are things I love to see on my children and my nieces and nephews. 


Knogins snapback and accessories designs are distinctive, unique as well as stronger, more durable and more comfortable to wear than others in the marketplace.  We take great pride in ensuring the top quality of every item we send out.

It brings me so much joy seeing photos of parents with their kids in my accessories.  So, don't forget to snap a pic of you or your little one in our Knogins gear and share the image on social media to help me spread the word about my emerging brand.

I'm working on some exciting new additions to my range, so watch this space!

Lauren X 

Oh, hey cool cats!

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